ConvertKit Review: Is It Worth It?
In this ConvertKit Review 2021, you will learn if it is worth it. One of the best ways to become profitable while working online is to build an email list. If you are a blogger, you may have heard this, but if you are a newbie, my best advice is to start your list as soon as possible. Don’t wait as you could be missing out on valuable readers, that will become longtime followers and buyers in the long run!
Haven’t started your blog yet? Check out this post and easily get your blog up and running.
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Not to mention, it is much easier to make sales to warm lead (on your list and like your free content) as opposed to cold visitors (could be the first time on your blog).
In online marketing, you will often hear, “The money is in the list!”
Although this is certainly true, keeping your readers subscribed to your list is also extremely important. Hence the importance of having a reputable autoresponder. However, since email marketing is highly profitable, there are so many choices out there and let’s face it, as a new blogger you may be totally overwhelmed and not sure what autoresponder to choose.
Did you know, they are not all made equally? It is true, some are WAY better than others so this is a serious business decision.
My best advice: Do not use a self-hosted autoresponder! If you choose this option, you will be missing out on features that managed services providers.
It may be tempting since many self-hosted autoresponders usually have a low one-time fee. Yet, you get what you pay for. If you have issues delivering emails, etc. you will be left dealing with the technical side of blogging, and let’s face it, many of us did NOT get into blogging because we are tech-savvy. With self-hosted, you will not get the support to help you figure out issues you may run into.
Not to mention, the integration is far and few between when using a self-hosted autoresponder. This is why it is best to choose a managed solution even if it means paying a bit more for a better quality tool.
There are some popular chooses among bloggers and online markets.
ConvertKit is often brought up in Facebook groups for bloggers and online forums, as a popular choice. You may be wondering if ConverKit is worth the price tag and as you continue to read, you will find out why many online marketers rave about it.
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Pros and cons of ConvertKit
In the ConvertKit review 2021, you will learn the Pros and Cons of this amazing tool.
ConverKit Pros
A popular choice among bloggers and small business owners, the pros will help you determine if this is the right autoresponder for you.
* Visual automation
One of the most popular features, it makes it extremely easy to segment your list based on actions they take. You can set up a “trigger” to move the subscriber exactly where you want them and market accordingly. For example, you don’t want to market a blogging course to a subscriber that signed up for a self-care pack for moms. Therefore, you can create subscriber lists to help you organize your email, which makes your job easier.
This is laid out neatly in ConvertKit, and they were one of the pioneers of autoresponders to create this type of system on click or action tags.
* Easy to use
This easy-to-use platform helps you as a beginner or intermediate blogger just starting a list, set up your email marketing seamlessly in 30 minutes or less. It is super easy and the platform also provides easy-to-follow instructions to figure out how to get the ball rolling.
* Landing page builder
This is a money-saver. Many bloggers pay for an additional page builder, but ConverKit offers its own basic landing pages, which is really all you will need when you are just starting out. You may not have all of the bells and whistles, yet you will have more than enough and can possibly move to a more intuitive page builder like Leadpages when you start earning more.
Once you start making sales, I recommend moving to a better page builder to create landing pages that will generate more sales. But for not, ConvertKit landing pages are included in the price, so it will work for now.
* Beautiful emails
Most of the ConverKit emails are text base, therefore there is not much customization involved. Some e-commerce may find this as a con, yet if you are a blogger, keep in mind you will not have to handle any tech or timely work. Your email simplicity will help your reader view your emails as something from a family member or friend since they are mostly text.
Even better, your emails will be WAY less likely to be marked as spam and you can rest easy knowing your email was delivered.
* Email deliverability
One frustration of other autoresponders such as Mailerlite is email deliverability. If you email land in reader’s spam folder, then there is really no point in spending so much time in email marketing.
However, Convert scores very well in deliverability. This means all of your hard work will not go to waste as your emails will land in the reader’s inbox. This is one of the most important factors in email marketing and why I am in the process of moving one of my blogs over to ConverKit.
* Free trial
Worried about committing? Good news! ConvertKit offers a free trial, so you really have nothing to lose.
* Double opt-in feature
What exactly is a double opt-in? I’ve lost many subscribers in Mailerlite due to a double opt-in which is recommended to stay in compliance with GDRP laws.
Yet, ConvertKIt offers a solution to this issue which can cost your subscribers.
When someones sign up for your freebie, your first email will include the download link. In ConvertKit, when they click on it – they will get the freebie, but also ConverKit registers this action s a double opt-in.
Yes!! Taken care of with one email.
* Excellent support
With 24/7 support, Converkit will not leave you hanging.
You can reach support by chat in your profile so you can get help fast when needed.
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* No double pricing
Not double pricing, which means if one person signs up to three of your opt-ins, some autoresponders charge this as three subscribers. Yet in ConverKit, you are only charged per subscriber, no matter how many lists they subscribe to. So you only pay once for this person which is phenomenal. Who wants to be double, triple charged?
* Variety of forms
Forms offered by Converkit are high quality and attractive. You can embed these sign-up forms right on your blog and collect subscribers easily while staying on-brand.
The Cons
Although an amazing tool, there are a few cons that you should be aware of when making a decision. Check them out below:
*Pricing
ConverKit is more costly than another autoresponder, so if you are on a tight budget, especially on as a newbie, it may not be for y ou. But once you start using it and making sales, you will realize it is totally worth the money.
*Limited A/B Testing Feature
The A/B testing feature is limited. Yet, it will suit your needs, especially as a new blogger or email marketer.
*Basic Data
The data provided by ConverKit is basic, yet if you are running a blog or small business, this is a great option, yet if you are a larger business and need more data, Active Campaign is a great option.
*Basic Features
If you are a blogger, you may be intimidated by a variety of features offered in higher-priced autoresponders. This autoresponder is clean and effective, while simple to use in getting your emails out.
Should You Get ConvertKit?
ConverKit is a leader in autoresponders and if you are looking for something intuitive and efficient, ConverKit is your choice!
Test out the free trial and you will totally get why this is a leader in the industry. Despite being a new autoresponder, ConverKit holds its ranks among bloggers. It continues to get better, so get in now on this amazing tool.
